My clients want someone to share their moments with.
“I was alone on Valentine’s day…”
“I am not a Mother/Father and I’ve lost mine, so Mother’s/Father’s Day is a reliable day of sadness, grief,….”
I wonder, however, if some have fallen into the trap of trying to capture and script the moment and, in so doing, the moment has eluded them.
When will the day come when we stop ruining the moment because we are too busy trying to capture it?
I read a great piece recently about American Pharoah’s Triple Crown triumph at Belmont. The author lamented that the Sports Illustrated cover commemorating the moment depicted spectators capturing the horse’s triumph through the lenses in their phones instead of viewing the moment through the lenses in their eyes.
We’re all guilty of this. The script has to be sent to the random guy you knew in high school. You haven’t spoken to him since high school because he was the random guy. But somehow, you are compelled to let him know all about it.
These seminal moments have to be captured for the benefit of someone with whom we feel apathetic towards at best. Nonetheless, we still pause our lives for the benefit of an audience we do not know and who cares little for us.
Continue Reading on The Huffington Post: Why Must Every Day be a Hallmark Holiday?